THE WOODY GROUP
Cinema Commercial
CHALLENGE
Belgian pyjama brand Woody, which has now been around for more than 25 years, asked us to come up with a campaign that synchs with their new application featuring ‘pyjamas that come to life’, in a fun way that would exceed your wildest dreams: a dream job!
SERVICES
Concept Creation
Scenario
Copywriting
Creative Production
Directing
Camera
Montage
Colour Correction
Motion Design
CONTENT USE
Cinema
Movie Theaters
Social Media
Website
Mailing
SHOT IN
Belgium
Content-wise, it was important to find a balance between Woody’s app and the new collection, in 20 seconds. Additionally, the spot needed to include a humorous wink.
